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Google Ads for Heavy Industry

The Google Ads Agency for Heavy Industry & Manufacturing

RampMyAds helps heavy industry and manufacturing firms turn Google Ads into qualified B2B enquiries for equipment, parts, and projects — tracked to real, high-value deals.

−37%

Cost per qualified lead

2.5x

More B2B enquiries

100+

Clients scaled

Free · No obligation

Get My Free Audit

We'll review your Search and Performance Max campaigns and conversion tracking, and show you exactly where qualified enquiries are leaking away.

Your data is never shared. Response within 24h.

Google Premier Partner

Conversion-tracking certified

4.9 / 5 · 100+ clients

Month-to-month, no lock-in

The Heavy Industry Problem

Most Heavy Industry Accounts Pay for Clicks, Not Customers

Broad keywords burn budget on the wrong searches, form fills get counted as wins, and nobody connects ad spend back to closed revenue. A specialist Google Ads for heavy industry agency fixes the targeting and tracking underneath the spend.

Niche, low-volume search

Specialised products mean wasted spend if keywords and intent aren’t tightly managed.

Untracked enquiries

Long B2B sales cycles need offline-conversion tracking to optimise to real deals.

Wrong markets

Budget leaks on regions and segments you don’t sell to.

What We Manage

A Full-Funnel Google Ads Engine for Industrial Firms

We run the campaign types that drive qualified B2B enquiries — built around your products, specifications, and real deal value.

High-intent Search campaigns

Tightly themed campaigns built around the keywords your best-fit customers actually search when ready to buy.

Lead & call tracking

Form, call, and offline-conversion tracking wired to your CRM so Google optimises to real, qualified leads.

Performance Max for leads

Asset groups, audience signals, and exclusions tuned for qualified enquiries — not cheap, junk conversions.

Lead quality controls

Negative keywords, audience layering, and qualification fields that filter out tyre-kickers before they cost you.

Remarketing & nurture

Re-engage people who enquired or bounced with Search and Display remarketing that brings them back to convert.

google-ads · leads dashboard

Our Process

How We Build Your B2B Enquiry Pipeline

Audit & Goals

We map your best-fit customer, lead value, and where the current account leaks budget.

Tracking Setup

Form, call, and CRM conversion tracking so we optimise to qualified leads, not clicks.

Campaign Build

High-intent Search and Performance Max structured around buyer intent and lead quality.

Qualify & Filter

Negatives, audience layering, and lead scoring to cut wasted spend on junk enquiries.

Optimise & Scale

Weekly testing and budget shifts to lower cost per qualified lead and grow pipeline.

Case Study · Heavy Industry

How Bendtech Group Generated Qualified B2B Enquiries

We built Bendtech Group’s Search campaigns around high-intent, specification-led queries, added offline-conversion tracking, and optimised to real deals — turning Google Ads into a source of qualified industrial enquiries.

Read the full case study

2.5x

More B2B enquiries

37%

Lower cost per lead

Industrial Manufacturing

Bendtech Group

High-intent B2B Search for engineered products.

View case study

Mining & Processing

Oreflow

Qualified enquiries for specialised processing equipment.

View case study

Transport & Logistics

Adlam Transport & Storage

B2B enquiry pipeline built on tracked Search.

View case study

FAQ

Heavy Industry Google Ads Questions

What does a google ads for heavy industry agency do?

A google ads for heavy industry agency builds and manages Search and Performance Max campaigns that generate qualified enquiries, wires up call and form tracking to your CRM, and optimises spend to cost per qualified lead — so paid search becomes a predictable channel rather than a cost centre.

How do you make sure the enquiries are actually qualified?

We combine tight keyword and audience targeting, negative keywords, and qualification fields with offline-conversion tracking — feeding closed and qualified enquiries back into Google so it optimises toward people who actually convert, not just cheap clicks.

How much does it cost?

Most Heavy Industry clients invest a management fee plus ad spend. RampMyAds works month-to-month with transparent pricing tied to your spend and goals — no long contracts.

How do you track phone calls and form fills?

We set up call tracking, form tracking, and offline-conversion imports from your CRM so every qualified lead is attributed back to the campaign and keyword that drove it.

How long until we see results?

Tracking and targeting issues are usually fixed in the first weeks. Volume and cost-per-lead improvements typically compound over the first 60–90 days as campaigns gather conversion data.

Will I keep ownership of my Google Ads account?

Always. You retain full ownership of your Google Ads and Analytics accounts and all historical data, and nothing is held hostage if you leave.

Client Stories

Trusted by Founders & Marketing Leaders

Ready for Qualified, High-Value B2B Enquiries?

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