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Google Ads for Lead Generation

The Google Ads Lead Generation Agency for Predictable Pipeline

RampMyAds is a Google Ads lead generation agency that turns Search and Performance Max into a steady flow of qualified enquiries — tracked to real leads and revenue, not form fills and vanity clicks.

−38%
Cost per qualified lead
3.1x
Lead-to-sale ROAS
100+
Clients scaled
Free · No obligation

Get My Free Lead-Gen Audit

We'll review your Search and Performance Max campaigns and conversion tracking, and show you exactly where qualified leads are leaking away.

Your data is never shared. Response within 24h.
Google Premier Partner
Conversion-tracking certified
4.9 / 5 · 100+ clients
Month-to-month, no lock-in
The Lead Generation Problem

Most Lead-Gen Accounts Pay for Clicks, Not Customers

Broad keywords burn budget on tyre-kickers, form fills get counted as wins, and nobody connects ad spend back to closed revenue. A specialist Google Ads lead generation agency fixes the targeting and tracking underneath the spend.

Low-quality leads

Broad match and loose targeting flood your inbox with enquiries that never had any intent to buy.

Broken tracking

Without call and form tracking tied to your CRM, Google optimises toward clicks instead of real, qualified leads.

No line to revenue

Lead volume looks healthy while cost per booked job and true pipeline value quietly slide backwards.

What We Manage

A Full-Funnel Lead Generation Engine

We run the campaign types that drive qualified enquiries — built around your best-fit customers, intent, and real pipeline value.

High-intent Search campaigns
Tightly themed campaigns built around the keywords your best-fit customers actually search when ready to buy.
Lead & call tracking
Form, call, and offline-conversion tracking wired to your CRM so Google optimises to real, qualified leads.
Performance Max for leads
Asset groups, audience signals, and exclusions tuned for qualified enquiries — not cheap, junk conversions.
Lead quality controls
Negative keywords, audience layering, and qualification fields that filter out tyre-kickers before they cost you.
Remarketing & nurture
Re-engage people who enquired or bounced with Search and Display remarketing that brings them back to convert.
google-ads · leads dashboard
Drop a leads / conversions dashboard screenshot
Our Process

How We Build Your Lead Engine

01

Audit & Goals

We map your best-fit customer, lead value, and where the current account leaks budget.

02

Tracking Setup

Form, call, and CRM conversion tracking so we optimise to qualified leads, not clicks.

03

Campaign Build

High-intent Search and Performance Max structured around buyer intent and lead quality.

04

Qualify & Filter

Negatives, audience layering, and lead scoring to cut wasted spend on junk enquiries.

05

Optimise & Scale

Weekly testing and budget shifts to lower cost per qualified lead and grow pipeline.

Case Study · Transport & Logistics

How Adlam Transport Built a Pipeline of Qualified Enquiries

We rebuilt Adlam Transport & Storage's Search campaigns around high-intent freight and storage queries, added call and form tracking, and optimised to booked jobs — turning Google Ads into a steady source of qualified B2B leads.

Read the full case study
2.8x
More qualified enquiries
43%
Lower cost per lead
Transport & Logistics
Adlam Transport & Storage

High-intent Search built a steady pipeline of qualified B2B enquiries.

View case study
Finance
Used Van Finance

Lead tracking and qualification cut cost per funded application.

View case study
Waste & Trades
W50 Waste Management

Local Search campaigns driving qualified commercial waste enquiries.

View case study
FAQ

Lead Generation Google Ads Questions

What does a Google Ads lead generation agency do?
A google ads lead generation agency builds and manages Search and Performance Max campaigns that generate qualified enquiries, wires up call and form tracking to your CRM, and optimises spend to cost per qualified lead — so paid search becomes a predictable pipeline channel rather than a cost centre.
How do you make sure the leads are actually qualified?
We combine tight keyword and audience targeting, negative keywords, and qualification fields on your forms with offline-conversion tracking — feeding closed and qualified leads back into Google so it optimises toward people who actually buy, not just cheap clicks.
How much does Google Ads lead generation cost?
Most lead-gen clients invest a management fee plus ad spend. RampMyAds works month-to-month with transparent pricing tied to your spend and goals — no long contracts.
How do you track phone calls and form fills?
We set up call tracking, form tracking, and offline-conversion imports from your CRM so every qualified lead — whether it calls or fills in a form — is attributed back to the campaign and keyword that drove it.
How long until we see more leads?
Tracking and targeting issues are usually fixed in the first weeks. Lead volume and cost-per-lead improvements typically compound over the first 60–90 days as campaigns gather conversion data and we optimise.
Will I keep ownership of my Google Ads account?
Always. You retain full ownership of your Google Ads and Analytics accounts and all historical data. We build on what is there and nothing is held hostage if you leave.
Which industries do you run lead generation for?
We run lead generation across trades, transport and logistics, finance, professional services, education, and more — anywhere a qualified enquiry or booked call is the goal. We tailor the targeting and tracking to your sales process.
What budget do I need to work with you?
We work best with advertisers spending from around $3,000/mo upward, but the right number depends on your lead value and goals. The free audit tells us whether paid search can profitably generate leads for you before you commit.
Client Stories

Trusted by Founders & Marketing Leaders

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