Broad keywords burn budget on the wrong searches, form fills get counted as wins, and nobody connects ad spend back to closed revenue. A specialist Google Ads for yachting agency fixes the targeting and tracking underneath the spend.
High-value products attract browsers — targeting must filter for serious buyers.
Long consideration cycles need proper tracking to optimise to real sales.
Budget leaks reaching the wrong markets for charter or sales.
We run the campaign types that drive qualified, high-value enquiries — built around your fleet, markets, and real booking value.
We map your best-fit customer, lead value, and where the current account leaks budget.
Form, call, and CRM conversion tracking so we optimise to qualified leads, not clicks.
High-intent Search and Performance Max structured around buyer intent and lead quality.
Negatives, audience layering, and lead scoring to cut wasted spend on junk enquiries.
Weekly testing and budget shifts to lower cost per qualified lead and grow pipeline.