What a Real Google Ads Audit Uncovers
A proper Google Ads audit goes beyond a software score. We look at account structure, conversion tracking accuracy, wasted spend, and the gap between where you are and what is possible.
Wasted spend
Search-term and placement waste, broad targeting, and budget leaking on the wrong queries.
Tracking accuracy
Whether your conversions are even measured correctly — the root of most bad decisions.
Structure & opportunity
Account architecture, Quality Score drags, and the channels you should be using but are not.
How the Audit Works
Access
You grant read access — no commitment, your account stays yours.
Deep Review
A senior strategist manually reviews structure, tracking, and spend.
Findings
We document wasted spend, risks, and prioritised opportunities.
Walkthrough
We walk you through the findings in plain English on a call.
Roadmap
You get a clear action plan — whether you work with us or not.