Les Amis is a fine-dining restaurant that needed to fill tables on quiet nights as well as peak periods — winning nearby diners through a mix of Search and local search, with clear attribution on menu views, calls and bookings.
Les Amis burned budget when already full and went quiet when they needed covers most.
No scheduling around peak and off-peak demand.
Reservations and calls went untracked.
Targeting reached diners too far away.
Scheduled campaigns around peak and quiet periods.
Built local Search for high-intent dining queries.
Added reservation and call tracking.
Optimised to covers, not just clicks.
Aligning spend to real demand kept tables full across the season.
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